The third edition of Lezioni di Creatività Contemporanea continues with a series of talks promoted by the Direzione Generale Creatività Contemporanea of the Italian Ministry of Culture, dedicated to exploring the themes and practices that shape contemporary creativity. The programme takes place at the Auditorium Parco della Musica in Rome.

This edition focuses in particular on the worlds of design, fashion, and cultural and creative enterprises, examining the processes through which an idea develops into a project and, ultimately, into a product.
The autumn programme will feature Alessandro Sartori, Artistic Director of ZEGNA; Antonio and Patrizia Marras, Creative Director and Head of Style at ANTONIO MARRAS; and Lucia Silvestri, Jewelry Creative and Gems Buying Director at Bulgari. Drawing on their experiences and professional trajectories, the talks will provide an opportunity to reflect on the relationship between creativity, identity, culture, and the market, highlighting the different stages involved in the conception and development of a project.
The programme approaches creativity as a constantly evolving process, in which cultural perspectives, research, design, and production dynamics meet and engage with the challenges of the contemporary world.

Dates: 30 October, 14 and 20 November 2026
More information: Ministero della Cultura

Image: DGCC, Lezioni Creatività Contemporanea, Antonio Marras, SM26, Ph Daniele Notaro

13/10/26